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Influencer marketing runs on ten tools.
Run yours on one.

See Haiku (workflow) and Flit Payments in a 20-minute demo — from offline messaging to UPI payouts, TDS and GST handled, all in one place.

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Trusted by 200+ brands · 100,000+ pre-verified creators · UPI payouts in 60 seconds

The Flit platform dashboard — campaigns, creators, payments and analytics in one view.

Powering campaigns for 200+ brands

InnovistJoveesTraseNiconiUrban GabruDr. PawpawPinkflashLamelBare AnatomyL.A. GirlMilaniMakeup RevolutionThe Better HomeMushFreshConRey NaturalsEkhasaInnovistJoveesTraseNiconiUrban GabruDr. PawpawPinkflashLamelBare AnatomyL.A. GirlMilaniMakeup RevolutionThe Better HomeMushFreshConRey NaturalsEkhasa

The chaos today

One campaign. Ten tools. Zero context.

Today, running a single influencer campaign means stitching together a mess of disconnected apps. Briefs get lost, payments get delayed, and analytics never tells the full story.

01
InstagramYouTube
Instagram / YouTube
Search for creators
02
Google SheetsExcel
Spreadsheet
Shortlist a few hundred
03
Instagram DMs
DMs
Reach out, filter responses
04
WhatsApp
WhatsApp
Negotiate, share details
05
Gmail
Gmail
Send the brief
06
Google Drive
Google Drive
Exchange references
07
AsanaTrello
Asana / Trello
Track who's doing what
08
WhatsAppGoogle Drive
WhatsApp / Drive
Collect draft content
09
GmailDocuSign
Email + eSign
Approvals & contracts
10
Net banking
Payouts, TDS, GST — manually

With Flit

All ten steps. One platform. One source of truth.

Discovery, messaging, briefs, content, planning, contracts, payouts, TDS, GST and analytics — connected end to end.

Workflow, end to end

One linear flow. Not a scavenger hunt.

Flit takes every campaign from the first message to the final analytics export in a single, traceable workflow. Here's how it stacks up against the way it's done today.

With Flit5 steps · 1 platform
  1. Step 01
    Offline messaging
    Creators chat in-platform — no lost DMs
  2. Step 02
    Briefs & deliverables
    Structured briefs with refs & deadlines
  3. Step 03
    Content management
    Inline review, comments, approvals
  4. Step 04
    Payouts via One
    UPI in 60s · TDS · GST handled
  5. Step 05
    Analytics
    Per-creator & per-campaign rollups
Manual process today5+ tools · 0 source of truth
WhatsApp threadsBriefs in Gmail / DocsDrafts in Drive foldersNet banking + manual TDSPer-platform CSV dumps

Meet Haiku · workflow

Briefs, content and project management — together.

Replace WhatsApp threads, email chains, Drive folders and Asana boards with one calm workspace. Haiku runs every campaign from kickoff to delivery.

  • Structured briefs with deliverables, deadlines and references
  • Inline content review with threaded comments & approvals
  • Visual planning calendar across every platform & creator
  • Kanban boards, tasks and activity logs per campaign
  • Messaging with creators in-platform — no more lost DMs
Explore Haiku
November 2026
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Haiku Payments · powered by One

Every rupee, end to end.

From the moment a brief is signed to the final reconciled invoice, Haiku handles creator payouts and reimbursements through One — without a single net-banking tab or manual TDS calculation.

Haiku
Stage 01

Brief locked in Haiku

Deliverables, milestones and creator fees agreed inside the campaign workspace.

One
Stage 02

Barter dispatched · reimbursement queued

Product cost auto-logged. Shipping & sample reimbursements queued for one-click payout.

One
Stage 03

Milestone payouts via UPI

Pay on draft approval, go-live or completion. UPI hits the creator account in ~60 seconds.

Compliance
Stage 04

TDS auto-deducted at the right slab

194R, 194H or 194C — picked per creator KYC, deducted at source, no spreadsheet math.

Compliance
Stage 05

GST invoice generated automatically

Compliant invoice issued in the creator's name, filed against your GSTIN, ready for ITC.

Finance
Stage 06

Reconciled in your ledger

Every payout, reimbursement and tax line exported to finance — campaign-tagged.

Cash payoutsBarter reimbursementsTDS & GSTFinance-ready exports
See the payments rail
100,000+ pre-verified creators

Hire compliantly. Skip the agency markup.

Beyond the creators you already work with, brands on Flit can hire from a pool of 100,000+ pre-verified creators directly. KYC, bank details, GST status and prior brand history are already on file — so onboarding, contracts and payouts stay clean and audit-ready.

KYC verified
PAN, Aadhaar & identity on file
Bank & UPI confirmed
Payouts go to the right account, first try
GST status captured
Right invoice flow, every time
Prior brand work logged
Conflict checks before you brief
BeautyFashionTechFitnessFoodLifestyleParentingTravelFinanceGaming
Browse creator categories
Creator poolVerified
100K+
Creators
10
Categories
100%
KYC done

Analytics

Brand-level. Creator-level. One dashboard.

See exactly which campaigns moved the brand and which creators moved the needle — rolled up across deliverables, formats and platforms.

+12%
48.2M
Reach
+18%
3.41M
Engaged users
On plan
₹62.4L
Spend
+24%
₹2.1Cr
EMV

Campaigns · this quarter

Brand view
Diwali · Beauty24 creatorsCPM ₹118ER 4.8%
Holi · Snacking18 creatorsCPM ₹96ER 5.6%
Monsoon · Fashion32 creatorsCPM ₹142ER 3.9%
EMV trendLast 12 weeks

Top creators

Creator view
1
@arjun.creates
Reach 1.2M · ER 6.4%
₹14.2L
2
@meera.cooks
Reach 880K · ER 7.1%
₹11.8L
3
@niko.lifts
Reach 640K · ER 5.2%
₹7.4L
4
@reva.travels
Reach 1.6M · ER 4.1%
₹12.9L
See a live dashboard

What teams say after switching

"We moved from five tools to one. Payouts that used to take a week now happen the same day, and our creators love it."
Priya Mehta
Influencer Marketing Lead, D2C beauty brand
"TDS and GST used to be a nightmare every month-end. Flit just handles it. Our finance team got their Sundays back."
Rohan Kapoor
Head of Finance, growth-stage startup
"Per-creator analytics across every campaign — we finally know who actually moves the needle."
Anika Sharma
Founder, agency partner

Frequently asked

Run your next campaign on one platform.

From the first brief to the final TDS-compliant payout — Flit replaces the ten tools you're stitching together today.

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